Five Industries Using Beacons

Five Industries Using Beacons

Beacons are no longer the new kid on the block. They’re an established method of bringing RTLS to businesses at any scale. Beacons met initial success in retail environments but have rapidly found use-cases in dozens of industries. Here are five industry...
Steps for Success

Steps for Success

The beacon industry is booming and there are more choices than ever before when it comes to selecting your hardware, protocol, software, Tx…etc. Here are some general steps which will ensure you stay focused towards integrating your business with the latest in...
iBeacon and Eddystone

iBeacon and Eddystone

Eddystone and iBeacon are protocols. A protocol is a language used to power physical hardware. In the same way that Wi-Fi and Bluetooth are languages for radio communications, beacon protocols like Eddystone and iBeacon are the languages of Bluetooth Low Energy (BLE)....
6 Ways Beacons Are Changing How We Transit

6 Ways Beacons Are Changing How We Transit

Unlike GPS, Beacons work underground and are the perfect proximity-based solution for most forms of travel.  1. Effortless Ticket Verification. Transit systems are leveraging the power of Bluetooth Low Energy (BLE) to offer commuters convenient apps for purchasing and...
Considerations for Retail Bluetooth LE Deployments

Considerations for Retail Bluetooth LE Deployments

The first step in incorporating proximity-based marketing and advertising in-store is assessing the needs of your customers. How can you combine the needs of your customers with your business goals? Do your customers want way-finding services? Product information?...