Geofencing Made Easy (FAQ)

Geofencing Made Easy (FAQ)

1. What is geofencing? Geofencing refers to the process of using a geofence to target mobile users. Marketers use this technology to collect information about and target their customers as they enter, leave or stay in specific areas, known as geofences. 2. What is a...
Bluetooth Low Energy for Events and Venues

Bluetooth Low Energy for Events and Venues

Organizing events is all about creating a memorable experience for attendees, whether it is a conference, a festival or even a baseball game. Book inspiring speakers, exciting acts, build an app… you’ve got this down. But in an increasingly digital world, what can you...
Beacons vs. Ultra-Wideband

Beacons vs. Ultra-Wideband

Indoor Proximity Services Indoor location technologies are advancing as industries and developers find innovative ways to boost revenues and overall consumer experiences. Businesses and organizations are finding advantages in using indoor navigation, asset tracking,...