Retail in the Post-Amazon Era

Retail in the Post-Amazon Era

Bringing Technology into Retail   Hundreds of department stores across North America have shut their doors for good with predictions of more than a quarter of shopping malls following suit in the next four years. Brand giants such as Sears, Toys ‘R’ Us,...
Hotels Enhance Guest Experience through IoT

Hotels Enhance Guest Experience through IoT

Hotels Build Digital Infrastructure Hotels have been using proximity tech for years towards personalizing guest experience and reaching out a younger, tech-savvy audience. Smartphones are capable of so much more with each passing year. Here is list of 9 ways that...
Bluetooth Low Energy for Events and Venues

Bluetooth Low Energy for Events and Venues

Organizing events is all about creating a memorable experience for attendees, whether it is a conference, a festival or even a baseball game. Book inspiring speakers, exciting acts, build an app… you’ve got this down. But in an increasingly digital world, what can you...
Considerations for Retail Bluetooth LE Deployments

Considerations for Retail Bluetooth LE Deployments

The first step in incorporating proximity-based marketing and advertising in-store is assessing the needs of your customers. How can you combine the needs of your customers with your business goals? Do your customers want way-finding services? Product information?...